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<DIV><FONT size=2></FONT> </DIV>
<DIV><FONT size=2>Spot on, "exclusively local" is the norm and not the
exception. This, as you know, goes beyond media, but to Japanese-style
capitalism in general (some of it which could be good or bad, depending on what
side you are on). It really makes you wonder about corporate strategies
overseas. Sorry, I am little sour on the subject based on personal
experience!</FONT></DIV>
<DIV><FONT size=2></FONT> </DIV>
<DIV><FONT size=2>-d</FONT></DIV>
<BLOCKQUOTE
style="BORDER-LEFT: #000000 2px solid; PADDING-LEFT: 5px; PADDING-RIGHT: 0px; MARGIN-LEFT: 5px; MARGIN-RIGHT: 0px">
<DIV style="FONT: 10pt arial">----- Original Message ----- </DIV>
<DIV
style="FONT: 10pt arial; BACKGROUND: #e4e4e4; font-color: black"><B>From:</B>
<A title=amnornes@umich.edu href="mailto:amnornes@umich.edu">Mark Nornes</A>
</DIV>
<DIV style="FONT: 10pt arial"><B>To:</B> <A
title=KineJapan@lists.acs.ohio-state.edu
href="mailto:KineJapan@lists.acs.ohio-state.edu">KineJapan@lists.acs.ohio-state.edu</A>
</DIV>
<DIV style="FONT: 10pt arial"><B>Sent:</B> Friday, December 10, 2010 8:39
AM</DIV>
<DIV style="FONT: 10pt arial"><B>Subject:</B> Re: NHK on Youtube</DIV>
<DIV><BR></DIV>
<DIV><SPAN
style="WIDOWS: 2; TEXT-TRANSFORM: none; TEXT-INDENT: 0px; BORDER-COLLAPSE: separate; FONT: medium Helvetica; WHITE-SPACE: normal; ORPHANS: 2; LETTER-SPACING: normal; COLOR: rgb(0,0,0); WORD-SPACING: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"
class=Apple-style-span>Of course, it's a non-trivial issue, because it points
us to larger strategies. We need more comm-types on KineJapan to guide us
here. But doesn't John's experience indicate that their thinking is
exclusively local to begin with? Where other large media companies in other
parts of the world seem to be offering content online to hook people for now,
while the strategies for extracting profit work themselves out. It just feels
like there's no long range strategy that recognizes the way media distribution
need not be territorialized so narrowly/nationally. It's why the subs thing
came up, too. <BR class=Apple-interchange-newline></SPAN><BR
class=Apple-interchange-newline></DIV>
<DIV>Speaking of subs, did anyone hear the story on NPR where some online
software allows thousands of people to sub a film simultaneously, wiki style?
I just caught the very end, but it sounded amazing.</DIV>
<DIV><BR></DIV>
<DIV>Markus</DIV><BR>
<DIV>
<DIV>On Dec 10, 2010, at 2:58 AM, Junkerman John wrote:</DIV><BR
class=Apple-interchange-newline>
<BLOCKQUOTE type="cite">
<DIV
style="WORD-WRAP: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space">I
was going to make the same point, that NHK doesn't have worldwide rights for
some of the material in their programs. I recently worked on an
English-language version of an NHK program where all the music had to be
swapped out for public domain music, and another (a very powerful program
about the drone war in Pakistan that really should be seen in the US) that
will only be submitted to competitions because NHK didn't license worldwide
rights to the footage.
<DIV><BR>
<DIV><SPAN
style="WIDOWS: 2; TEXT-TRANSFORM: none; TEXT-INDENT: 0px; BORDER-COLLAPSE: separate; FONT: 12px Helvetica; WHITE-SPACE: normal; ORPHANS: 2; LETTER-SPACING: normal; WORD-SPACING: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto"
class=Apple-style-span><SPAN
style="WIDOWS: 2; TEXT-TRANSFORM: none; TEXT-INDENT: 0px; BORDER-COLLAPSE: separate; FONT: 12px Helvetica; WHITE-SPACE: normal; ORPHANS: 2; LETTER-SPACING: normal; WORD-SPACING: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto"
class=Apple-style-span>
<DIV><I style="FONT-STYLE: italic"><SPAN style="FONT-STYLE: italic"
class=Apple-style-span><SPAN style="FONT-STYLE: italic"
class=Apple-style-span>John Junkerman</SPAN></SPAN></I>
<DIV><I style="FONT-STYLE: italic"><BR class=khtml-block-placeholder></I>
<DIV><I><BR></I></DIV></DIV><BR class=khtml-block-placeholder></DIV>
<DIV><BR class=khtml-block-placeholder></DIV><BR
class=Apple-interchange-newline></SPAN></SPAN></DIV><BR>
<DIV>
<DIV>On Dec 10, 2010, at 2:55 PM, Adrian Wood wrote:</DIV><BR
class=Apple-interchange-newline>
<BLOCKQUOTE type="cite"><SPAN
style="WIDOWS: 2; TEXT-TRANSFORM: none; TEXT-INDENT: 0px; BORDER-COLLAPSE: separate; FONT: medium Helvetica; WHITE-SPACE: normal; ORPHANS: 2; LETTER-SPACING: normal; WORD-SPACING: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px"
class=Apple-style-span>
<DIV style="page: WordSection1" class=WordSection1>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt">I
think we should understand NHK’s respect for 3<SUP>rd</SUP><SPAN
class=Apple-converted-space> </SPAN>party rights which prevent their
use of material outside Japan.<O:P></O:P></SPAN></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt"><O:P></O:P></SPAN></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt">Generally
it is this issue that limits exploitation.<O:P></O:P></SPAN></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt"><O:P></O:P></SPAN></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt">Adrian
Wood<O:P></O:P></SPAN></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt">Inkulla
Media<O:P></O:P></SPAN></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt"><O:P></O:P></SPAN></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Calibri, sans-serif; COLOR: rgb(31,73,125); FONT-SIZE: 11pt"><O:P></O:P></SPAN></DIV>
<DIV
style="BORDER-BOTTOM-STYLE: none; PADDING-BOTTOM: 0cm; BORDER-RIGHT-STYLE: none; PADDING-LEFT: 0cm; PADDING-RIGHT: 0cm; BORDER-LEFT-STYLE: none; BORDER-TOP: rgb(181,196,223) 1pt solid; PADDING-TOP: 3pt">
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><B><SPAN
style="FONT-FAMILY: Tahoma, sans-serif; FONT-SIZE: 10pt">From:</SPAN></B><SPAN
style="FONT-FAMILY: Tahoma, sans-serif; FONT-SIZE: 10pt"><SPAN
class=Apple-converted-space> </SPAN><A
href="mailto:owner-KineJapan@lists.acs.ohio-state.edu">owner-KineJapan@lists.acs.ohio-state.edu</A>
[<A
href="mailto:owner-KineJapan@lists.acs.ohio-state.edu">mailto:owner-KineJapan@lists.acs.ohio-state.edu</A>]<SPAN
class=Apple-converted-space> </SPAN><B>On Behalf Of<SPAN
class=Apple-converted-space> </SPAN></B>Eija
Niskanen<BR><B>Sent:</B><SPAN class=Apple-converted-space> </SPAN>10
December 2010 00:55<BR><B>To:</B><SPAN
class=Apple-converted-space> </SPAN><A
href="mailto:KineJapan@lists.acs.ohio-state.edu">KineJapan@lists.acs.ohio-state.edu</A><BR><B>Subject:</B><SPAN
class=Apple-converted-space> </SPAN>Re: NHK on
Youtube<O:P></O:P></SPAN></DIV></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><O:P></O:P></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt">Which
makes it virtually impossible to use Japanese DVDs for teaching...and
makes the teacher teach rather Asian cinema than Japanese cinema - after
all, it is easy to find Hong Kong, Korean etc. films with English
subs. <O:P></O:P></DIV>
<DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><O:P></O:P></DIV></DIV>
<DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt">So
Japanese film companies are indirectly supporting the spread of other
Asian cinema?<O:P></O:P></DIV>
<DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><O:P></O:P></DIV></DIV>
<DIV>
<P
style="MARGIN: 0cm 0cm 12pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"
class=MsoNormal>Eija<O:P></O:P></P>
<DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt">On
Fri, Dec 10, 2010 at 9:51 AM, Michael Kerpan <<A
style="COLOR: blue; TEXT-DECORATION: underline"
href="mailto:mekerpan@verizon.net">mekerpan@verizon.net</A>>
wrote:<O:P></O:P></DIV>
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vAlign=top>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt">Aren't
almost all Japanese marketing decision of this sort stupid these
days?<BR><BR>I've been stunned by the virtually total disappearance
of English subs on Japanese DVDs (even Shochiku dropped subs on Yoji
Yamada's new film -- after including subs for almost 10 years on new
YY films).<BR><BR>MEK<BR><BR>--- On<SPAN
class=Apple-converted-space> </SPAN><B>Thu, 12/9/10, Mark
Nornes<SPAN class=Apple-converted-space> </SPAN><I><<A
style="COLOR: blue; TEXT-DECORATION: underline"
href="mailto:amnornes@umich.edu"
target=_blank>amnornes@umich.edu</A>></I></B><SPAN
class=Apple-converted-space> </SPAN>wrote:<O:P></O:P></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><BR>From:
Mark Nornes <<A style="COLOR: blue; TEXT-DECORATION: underline"
href="mailto:amnornes@umich.edu"
target=_blank>amnornes@umich.edu</A>><BR>Subject: NHK on
Youtube<BR>To: "KineJapan" <<A
style="COLOR: blue; TEXT-DECORATION: underline"
href="mailto:KineJapan@lists.acs.ohio-state.edu"
target=_blank>KineJapan@lists.acs.ohio-state.edu</A>><BR>Date:
Thursday, December 9, 2010, 10:39 PM<O:P></O:P></DIV>
<DIV>
<DIV>
<P
style="MARGIN: 0cm 0cm 12pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"
class=MsoNormal><O:P></O:P></P>
<DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt">Mark
Schilling reports on Variety that.....<O:P></O:P></DIV>
<DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><O:P></O:P></DIV></DIV>
<DIV>
<BLOCKQUOTE style="MARGIN-TOP: 5pt; MARGIN-BOTTOM: 5pt">
<DIV
style="LINE-HEIGHT: 12.75pt; MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Arial, sans-serif; FONT-SIZE: 10.5pt">NHK
Enterprises, a subsid of pubcaster NHK that sells and acquires
programming, is partnering with YouTube Japan to offer NHK
programs on the site free of charge.<O:P></O:P></SPAN></DIV>
<P
style="LINE-HEIGHT: 12.75pt; FONT-FAMILY: 'Times New Roman', serif; MARGIN-BOTTOM: 12pt; MARGIN-LEFT: 0cm; FONT-SIZE: 12pt; MARGIN-RIGHT: 0cm"><SPAN
style="FONT-FAMILY: Arial, sans-serif; FONT-SIZE: 10.5pt">The
programs on offer include popular NHK dramas and educational
shows.<O:P></O:P></SPAN></P>
<P
style="LINE-HEIGHT: 12.75pt; FONT-FAMILY: 'Times New Roman', serif; MARGIN-BOTTOM: 12pt; MARGIN-LEFT: 0cm; FONT-SIZE: 12pt; MARGIN-RIGHT: 0cm"><SPAN
style="FONT-FAMILY: Arial, sans-serif; FONT-SIZE: 10.5pt">The
service, called NHK Program Collection, launched on Monday with
200 uncut shows, as well as 30 three-minute edited highlights from
programs, with new content to be added regularly. It can only be
viewed on PCs in Japan, though it may expand to cell phones as
well.<O:P></O:P></SPAN></P></BLOCKQUOTE>
<DIV>
<DIV
style="LINE-HEIGHT: 12.75pt; MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Arial, sans-serif; FONT-SIZE: 10.5pt">Not
offering it globally is simply stupid.<O:P></O:P></SPAN></DIV></DIV>
<DIV>
<DIV
style="LINE-HEIGHT: 12.75pt; MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Arial, sans-serif; FONT-SIZE: 10.5pt"><O:P></O:P></SPAN></DIV></DIV>
<DIV>
<DIV
style="LINE-HEIGHT: 12.75pt; MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><SPAN
style="FONT-FAMILY: Arial, sans-serif; FONT-SIZE: 10.5pt">m<O:P></O:P></SPAN></DIV></DIV></DIV></DIV></DIV></DIV></TD></TR></TBODY></TABLE></DIV>
<DIV
style="MARGIN: 0cm 0cm 0pt; FONT-FAMILY: 'Times New Roman', serif; FONT-SIZE: 12pt"><BR><BR
clear=all><BR>--<SPAN class=Apple-converted-space> </SPAN><BR>Eija
Niskanen<BR>Baltic Sea - Japan Film Project<BR>Kichijoji Honcho
4-12-6 <SPAN
class=Apple-converted-space> </SPAN><BR>Musashino-shi<BR>Tokyo
180-0004<O:P></O:P></DIV></DIV></DIV></DIV></SPAN></BLOCKQUOTE></DIV><BR></DIV></DIV></BLOCKQUOTE></DIV><BR></BLOCKQUOTE></BODY></HTML>