<div dir="ltr"><div style="font-family:Arial,Helvetica,sans-serif;font-size:11pt;color:rgb(0,0,0)">Please join us <b>Tuesday, February 23rd at 2pm Eastern</b> for the seventh webinar "Using social media to support and promote natural history collections" in the iDigBio series <a href="https://www.idigbio.org/content/webinar-series-adapting-covid-resources-natural-history-collections-new-virtual-world" title="https://www.idigbio.org/content/webinar-series-adapting-covid-resources-natural-history-collections-new-virtual-world">Adapting to COVID-19: Resources for Natural History Collections in a New Virtual World</a>. </div><div style="font-family:Arial,Helvetica,sans-serif;font-size:11pt;color:rgb(0,0,0)"><div><br></div><div>iDigBio
 recognizes the rapid changes happening within museum communities and 
the efforts being made throughout the community to adapt to these 
changes. We hope that this webinar series can help to provide insight 
into how different groups and institutions are adapting to life in a 
quickly evolving world. All webinars will be recorded and held in Zoom. </div><div> </div><i><b>February 23: Using social media to support and promote natural history collections<br></b></i><div>Join
 speakers from the Florida Museum of Natural History, the Alf Museum of 
Paleontology, and the Society for the Preservation of Natural History 
Collections to learn how you can use social media as an effective 
outreach tool, both for communicating the value of your collection and 
for forging new collaborations. We will discuss how to frame social 
media engagement as storytelling, including how to think about your 
target audiences and narrative strategy on different platforms (Twitter,
 Facebook, Instagram, YouTube, etc.) and how to use metrics to track 
success beyond numbers of likes. This webinar will also cover how to 
consider inclusivity and diversity in your social media strategy, and 
how to use backwards planning to make your social media workload 
manageable.</div><div><br></div><div><i><b>Speakers</b>: </i>Sadie Mills, Gabe Santos, Mariana Di Giacomo</div><div><br></div><b><i>Zoom Meeting Link</i></b>: <a href="https://bit.ly/2Z8M100">https://bit.ly/2Z8M100</a><br><br>Follow
 the Zoom link above to join and please visit the webinar series page 
for information on the additional webinars that will be featured in this
 series: 
<a href="https://www.idigbio.org/content/webinar-series-adapting-covid-resources-natural-history-collections-new-virtual-world">https://www.idigbio.org/content/webinar-series-adapting-covid-resources-natural-history-collections-new-virtual-world</a><div><br></div>We hope to see many of you next week!</div><div style="font-family:Arial,Helvetica,sans-serif;font-size:11pt;color:rgb(0,0,0)"><br></div><div style="font-family:Arial,Helvetica,sans-serif;font-size:11pt;color:rgb(0,0,0)"><div dir="ltr"><div dir="ltr"><div style="margin:0px;padding:0px;border:0px none;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-stretch:inherit;line-height:inherit;font-family:Calibri,Arial,Helvetica,sans-serif;vertical-align:baseline;color:rgb(0,0,0)"><span style="font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;font-family:inherit;margin:0px;padding:0px;border:0px none;vertical-align:baseline;color:inherit"><i>Erica Krimmel</i></span></div><div style="margin:0px;padding:0px;border:0px none;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-stretch:inherit;line-height:inherit;font-family:Calibri,Arial,Helvetica,sans-serif;vertical-align:baseline;color:rgb(0,0,0)"><span style="font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;font-family:inherit;margin:0px;padding:0px;border:0px none;vertical-align:baseline;color:inherit">Digitization Resource Coordinator</span></div><div style="margin:0px;padding:0px;border:0px none;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-stretch:inherit;line-height:inherit;font-family:Calibri,Arial,Helvetica,sans-serif;vertical-align:baseline;color:rgb(0,0,0)"><span style="margin:0px;padding:0px;border:0px none;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;color:inherit"><span style="margin:0px;padding:0px;border:0px none;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;vertical-align:baseline;color:inherit"><a href="https://www.idigbio.org/" title="https://www.idigbio.org/" style="margin:0px;padding:0px;border:0px none;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline" target="_blank">Integrated Digitized Biocollections</a> (iDigBio)</span></span></div><div style="margin:0px;padding:0px;border:0px none;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-stretch:inherit;line-height:inherit;font-family:Calibri,Arial,Helvetica,sans-serif;vertical-align:baseline;color:rgb(0,0,0)"><span style="margin:0px;padding:0px;border:0px none;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;color:inherit"><span style="margin:0px;padding:0px;border:0px none;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;vertical-align:baseline;color:inherit">Florida State University</span></span></div><div style="margin:0px;padding:0px;border:0px none;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-stretch:inherit;line-height:inherit;font-family:Calibri,Arial,Helvetica,sans-serif;vertical-align:baseline;color:rgb(0,0,0)"><span style="margin:0px;padding:0px;border:0px none;font-style:inherit;font-variant:inherit;font-weight:inherit;font-stretch:inherit;line-height:inherit;font-family:inherit;vertical-align:baseline;color:inherit"><a href="mailto:ekrimmel@fsu.edu" target="_blank">ekrimmel@fsu.edu</a></span></div><div style="margin:0px;padding:0px;border:0px none;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-stretch:inherit;line-height:inherit;font-family:Calibri,Arial,Helvetica,sans-serif;vertical-align:baseline;color:rgb(0,0,0)">(619) 876-3794</div><div style="margin:0px;padding:0px;border:0px none;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-stretch:inherit;line-height:inherit;font-family:Calibri,Arial,Helvetica,sans-serif;vertical-align:baseline;color:rgb(0,0,0)"><span style="font-size:10pt"><a href="https://orcid.org/0000-0003-3192-0080" title="https://orcid.org/0000-0003-3192-0080" target="_blank">ORCID 0000-0003-3192-0080</a></span></div></div>
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