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<div class=Section1>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'>Thank
you Kelly, <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'>
Everyone can follow along and contribute to the back channel of this event
through Twitter: <o:p></o:p></span></p>
<p class=MsoNormal style='margin-left:.75in;text-indent:-.25in;mso-list:l0 level1 lfo4'><![if !supportLists]><span
style='font-size:12.0pt;font-family:"Times New Roman","serif"'><span
style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'> My
Twitter username is <i>libraryfuture</i> <a
href="http://twitter.com/libraryfuture">http://twitter.com/libraryfuture</a><o:p></o:p></span></p>
<p class=MsoNormal style='margin-left:.75in;text-indent:-.25in;mso-list:l0 level1 lfo4'><![if !supportLists]><span
style='font-size:12.0pt;font-family:"Times New Roman","serif"'><span
style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'> The
Twitter hashtag for this event is #smsref <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'>Joe
Murphy<o:p></o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<div>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Courier New";
color:#1F497D'>Joe Murphy <br>
Science </span><span style='font-size:10.0pt;font-family:"Courier New";
color:#1F497D'>Librarian, Coordinator of Instruction and Technology <br>
</span><span style='font-size:10.0pt;font-family:"Courier New";color:#1F497D'>Kline
Science Library, Yale University <br>
219 Prospect Street <br>
P.O. Box 208111 <br>
New Haven, CT 06520-8111 <br>
203 432-9519 <br>
<a href="mailto:joseph.murphy@yale.edu">joseph.murphy@yale.edu</a> <o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Courier New";
color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Courier New";
color:#1F497D'>Twitter - libraryfuture <a
href="http://twitter.com/libraryfuture">http://twitter.com/libraryfuture</a><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Courier New";
color:#1F497D'>Facebook: <a href="http://www.facebook.com/joemurphy3">http://www.facebook.com/joemurphy3</a>
<o:p></o:p></span></p>
</div>
<p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p>
<div>
<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'>
<p class=MsoNormal style='margin-left:.5in'><b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'>From:</span></b><span style='font-size:10.0pt;
font-family:"Tahoma","sans-serif"'> yulpub-bounces@mailman.yale.edu
[mailto:yulpub-bounces@mailman.yale.edu] <b>On Behalf Of </b>Barrick, Kelly<br>
<b>Sent:</b> Tuesday, June 30, 2009 3:09 PM<br>
<b>To:</b> yulpub@mailman.yale.edu<br>
<b>Subject:</b> [Yulpub] text messaging reference webcast<o:p></o:p></span></p>
</div>
</div>
<p class=MsoNormal style='margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='margin-left:.5in'>I'd like to invite those interested
to attend an ACRL-sponsored webcast, "Text Messaging Reference: Enhancing
Reference Services with SMS" this coming , Thursday, July 2nd from 2pm -
3:30pm. The webcast will be broadcast in Brewster Hall, 124 Prospect Street,
Room B-13 (basement). <o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:.5in'>Presenter:<br>
Joe Murphy, Yale University Science Libraries<o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:.5in'>Webcast Description:<br>
Text messaging (also known as SMS) is now one of the most popular ways people
connect with friends, family, and information. Our 21st century patrons can get
information on the go by SMS from answer services and search engines. Some
libraries are also providing reference services via this important mode of
communication by offering Text Messaging Reference. Joe Murphy of the Yale
Science Libraries explores why it is so important for libraries to include text
messaging in their suite of reference services and how SMS can easily integrate
into and enhance existing traditional and 2.0 library services. This session
introduces and covers the emerging field of SMS reference, shares practical
tips and best practices, and the management, technology, and assessment
considerations for this cutting edge service. Attendees will learn how to
choose the best technology for SMS reference at their institution, what the
advanced managerial considerations are, and what is on the horizon for mobile
reference services utilizing SMS. <o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:.5in'>Learning Outcomes:<b> <br>
</b>Participants will: <o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:1.0in;text-indent:-.25in;mso-list:l2 level1 lfo3'><![if !supportLists]><span
style='font-size:10.0pt;font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Fully understand text messaging, its nature and
popularity, its role in the world of information, scholarly communication,
higher education, and libraries. <o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:1.0in;text-indent:-.25in;mso-list:l2 level1 lfo3'><![if !supportLists]><span
style='font-size:10.0pt;font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Become familiar with the basic and advanced uses
of text messaging in order to design successful applications of it for
extending and enhancing reference services in their
libraries. <o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:1.0in;text-indent:-.25in;mso-list:l2 level1 lfo3'><![if !supportLists]><span
style='font-size:10.0pt;font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Learn the full suite of skills for designing and
implementing text messaging reference services, and will gain the skills for
providing reference via text messaging with a variety of technologies. <o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:1.0in;text-indent:-.25in;mso-list:l2 level1 lfo3'><![if !supportLists]><span
style='font-size:10.0pt;font-family:Symbol'><span style='mso-list:Ignore'>·<span
style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]>Be familiar with the basic and advanced
management and technological considerations in order to implement carefully
planned services with text messages at their libraries. <o:p></o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:.5in'>Please attend with supervisor's approval. Feel free to
contact me with any questions. <o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'>Kelly<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='margin-left:.5in'>-------------------------------------------------------------------------------------------<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='margin-left:.5in'>Coordinator, Reference &
Instruction<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'>Social Science Library<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'>Librarian for Gay & Lesbian
Studies, Psychology and Women's Studies<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='margin-left:.5in'>140 Prospect Street<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'>p) 432.3309<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'>f) 432.8979<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'>IM: KellyatYaleLib<o:p></o:p></p>
<p class=MsoNormal style='margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;
margin-left:.5in'><span style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='margin-left:.5in'><o:p> </o:p></p>
<p class=MsoNormal style='margin-left:.5in'><o:p> </o:p></p>
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